Trading House 'Asia', in cooperation with the company 'Novaya Zemlya', has been engaged for over 5 years in the cultivation, processing, and supply of fresh vegetables and processed vegetable products to the country's food market.

The companies' own land plots are located in the Semikarakorsky District of Rostov Region – a leading agricultural region in the South of Russia, known for its fertile soils, moderately continental climate, and irrigated agriculture.

On open ground, with a total area of 200 hectares, the basic components of the popular "borscht set" are grown: potatoes, carrots, beets, white cabbage, onions, garlic, as well as vegetables for pickling such as cucumbers, tomatoes, and more. The company uses high-yield hybrid and commercial varieties of vegetables and greens, both for the production of its own pickles and for sale to large buyers.

In 2024, 'Trading House 'Asia' invested in the construction of a multi-span greenhouse complex. It includes a seedling division and all necessary technological infrastructure for producing seeds of high-yield hybrid vegetables. The company's greenhouses provide the grown vegetable seedlings with quality mineral nutrition and careful technological care. This allows us to establish a stable seasonal work cycle in the fields and receive fresh, juicy, and healthy vegetables.

The company feels confident in the competitive environment and is expanding its production base in cooperation with agricultural farms – from the Moscow region, the South of Russia, and up to the North Caucasus. In 2024, in the Republic of Dagestan, the first harvest of white cabbage was grown and harvested on an area of more than 800 hectares.